Neither: A Whimsical Display Font for Handmade Labels, Invitations, and More
I was wrapping up a set of lavender soy candles when I realized the label needed something more than just a clean sans serif. The scent was soft, the packaging was earthy, but the text felt flat. I opened up my font library and stumbled across Neither—a font I’d downloaded months ago but never truly tested. One click later, and the label came alive. The letters had just the right amount of bounce, a touch of charm, and a whimsical personality that matched the handmade feel of my candles perfectly.
Neither is a display font, which means it shines brightest in short bursts—headlines, titles, names, and decorative phrases. It’s not meant for long paragraphs or body text. Instead, it’s designed to catch the eye, to add a bit of personality and warmth to your handmade products. Each letter has a soft, slightly rounded shape with subtle quirks that give it a playful yet elegant look. Whether you're printing tags for a boutique, designing a digital wall art set, or creating a wedding welcome sign, Neither brings a sense of joy and approachability to your typography.
Using Neither in Real-World Maker Projects
Let’s talk about how this font works across different types of handmade and creative products. One of the first things I tried was a set of holiday gift tags. I paired Neither with a simple serif font for the names and dates, and it balanced the design beautifully. The contrast between the delicate curves of Neither and the structured lines of the serif made the tags feel both festive and professional.
Another great use is in greeting cards. I recently made a “Happy Birthday” card with Neither as the main title. The font’s bounce gave the card a cheerful energy, and because it's a display font, it didn’t compete with the hand-drawn illustrations around the edges. It simply enhanced the overall design without overpowering it.
Wedding Invitations and Stationery
For wedding stationery, Neither can be used in a number of ways. I used it on a “Save the Date” postcard for a rustic-themed wedding. It worked well for the couple’s names and the event title. The font’s softness gave the design a romantic, approachable feel that matched the venue’s farmhouse vibe. When paired with a more formal script for the date and details, it created a lovely visual hierarchy that guided the reader’s eye naturally.
It’s important to note that Neither is best used for titles and accents, not for long-form text like ceremony programs or detailed itineraries. Its decorative nature makes it less readable in smaller sizes or in longer lines. But as a header or accent font, it adds a special touch that makes your wedding stationery stand out.
Labels, Packaging, and Product Tags
One of the most practical uses I’ve found for Neither is in product labeling. I sell handmade soaps and candles, and I wanted my packaging to feel more personal and boutique-style. I used Neither for the product names and short descriptions on my labels. The font’s rounded edges and gentle curves made the labels feel more inviting and less industrial.
When working with small labels or tags, it’s important to test the font at different sizes. At very small points, some of the character details may get lost. I found that using Neither at 14pt or larger kept the charm intact while maintaining readability. For cutting machines like Cricut or Silhouette, I made sure to adjust the spacing and kerning so the letters didn’t overlap when cut out of vinyl or cardstock.
Digital Downloads and Planner Pages
If you create digital printables—like planner stickers, weekly planners, or seasonal trackers—Neither is a great choice for titles and decorative headers. I used it in a “Fall Bucket List” printable I designed for my Etsy shop. The font’s whimsy gave the page a cozy, handcrafted feel that resonated with customers looking for seasonal printables with personality.
When designing digital downloads, it’s also important to consider how the font will look on screen versus printed. I always preview my designs at 100% zoom to make sure the letterforms stay crisp and clear. If you’re offering a downloadable template, be sure to include licensing information for the font, especially if you’re using it in a commercial product.
Font Pairing Tips
One of the best ways to enhance the charm of Neither is through thoughtful font pairing. Since it’s a decorative display font, it pairs beautifully with clean, minimalist typefaces. I often use it with a simple sans serif like Montserrat or Lato for body text or secondary details. For a more romantic or elegant look, I’ll pair it with a script font like Great Vibes or a classic serif like Playfair Display.
When pairing fonts, always consider contrast and hierarchy. Neither should be the star of the show, so keep supporting fonts simple and unobtrusive. This helps maintain a cohesive and professional design across your product line.
What to Look for in the Font File
Before using Neither in your handmade or digital products, check the font file details. Make sure it includes a variety of weights and styles—like bold, italic, and light—if you plan to use it across multiple applications. Some display fonts also include ligatures, swashes, or alternate characters that can add more depth to your design.
Also, verify that the font license allows for commercial use, especially if you’re selling physical products, printables, or digital templates. Many fonts are free for personal use but require a paid license for commercial applications. Always read the terms carefully to avoid legal issues down the line.
Final Thoughts
Whether you're designing candle labels, wedding invitations, or digital stickers, Neither brings a sense of warmth and charm that elevates your handmade products. As a display font, it’s perfect for titles, names, and short phrases that need a little extra personality. With the right pairings and thoughtful use, it can become a signature element of your brand’s visual identity.
